Uber teams up with Lime scooters for latest non-car offering

The partnership would include Uber branding on the scooters, which are now in 70 cities — including Seattle and Los Angeles. It could give Lime a push in the newly competitive rent-a-scooter market, where it is going up against leader Bird Rides. The new deal, lead by Alphabet’s venture capital company GV, values Lime at $1.1 billion. CNN previously reported that¬†Bird Rides is valued at $2 billion.

It’s the latest partnership in a fast moving race between Uber and Lyft to expand beyond cars into any possible form of transit people might take. That includes bikes, scooters, and possibly public transportation.

Related: Uber and Lyft want to be about so much more than cars

“Uber will work with us as a strategic partner in the electric scooter space to offer people a greater variety of transportation modes at their fingertips and make it increasingly easy to live without a car,”¬†Lime said in a blog post.

Earlier this month, Lyft announced it was acquiring US bike-sharing company Motivate for an undisclosed amount. Uber purchased electric bike company Jump for $100 million earlier this year. It recently launched a new division headed by Rachel Holt dedicated to branching out to non-car forms of transportation, which it calls “new modalities.”

[Read More]

Add a Comment

Your email address will not be published. Required fields are marked *