It’s time to create an Academy Award for best blockbuster

When the nominations for the best picture Oscarwere announced, not one movie from the top 10 grossing films worldwide was included. That’s a shame, but not surprising. Industry insiders have openly disrespected blockbuster films for years.

Oscar winner Jodie Foster recently said of blockbuster superhero films that “studios making bad content in order to appeal to the masses and shareholders is like fracking — you get the best return right now but you wreck the earth. … It’s ruining the viewing habits of the American population and then ultimately the rest of the world.”

Other prominent filmmakers have expressed similar sentiment in the past, erroneously believing that commercially successful blockbusters are ruinous and that the “masses” (that’s you and me) are not worthy of attention due to a lack of artistic taste.

Far from ruining audiences, blockbusters often inspire them. The empowerment message in Wonder Woman moved men and women, young and old alike. These films also account for nearly all studio industry profits and salaries. That money often funds the production, distribution and marketing of many small art house films that industry insiders care so deeply about.

[Read More]