Have you ever wondered how much you’re worth to the social media companies you rely on to tweet, post professional profiles, or chat with friends? Well, we’ve done some research for you. To come up with our numbers we divided each company’s market capitalization by its total number of active users. Market capitalization (also referred to as market cap) is the total market value of a company’s outstanding shares. This is calculated by multiplying a company’s outstanding shares by the current price of one share.
The opinions you post on Yelp matter a lot to business owners. One bad review could be enough to negatively impact a business. Customers hold quite a bit of power in this regard. You also hold some financial power when it comes to the review site. As of this writing, Yelp has a market cap of $3 billion and 83 million active desktop users. Customer worth comes in at roughly $36 per user.
As of this writing, Twitter has a market cap of $16 billion and 330 million active users. Each customer is worth roughly $48. If you want to find out how much your individual tweets are worth, Webfluential has an online toolyou can use to do your own calculations. All you need to do is enter your Twitter handle. The tool then calculates how much money you could make per tweet.
If you’re like most professionals, you have a profile on LinkedIn. This site offers a great way to display your accomplishments and connect with others in your industry. Microsoft acquired LinkedIn in 2016 for $26.2 billion. It is estimated the online networking site has roughly 467 million members. Each user is worth approximately $56.